Resume Details

Digital Marketing Manager (or similar) Request Contact Details Add to Shortlist

Summary of Experience

Experience in digital campaign management, publishing, digital project / account / team management.

Worked for Coastalwatch.com & Surfing World magazine in Sydney, Australia from 2010 to 2013.

Employment Preferences

55,000 To: 85,000 USD Per Annum
Santos, Sao Paulo, Australia
Full Time, Contract
Editorial, Education & Training, Environment & Conservation, Human Resources, Information Technology, Management, Marketing, Operations, Photography, Product Development, Retail, Sales
Yes
Yes
Australia, United States, Indonesia, France, Portugal

Surfing Experience

Shortboard
23
2014

Work History

Job Title Company When?
Senior Engagement Manager Next Digital From November 2013 To April 2014
• Developed engagement between the Ford team for projects and services
• Developed engagement with the Ford Global Team agencies (Wunderman, JWT & Mindshare) for projects and services
• Facilitated the communication across technical and business teams
• Supported and developed administrative documentation
• Senior manager for a publishing and analytics hub of 3 people
• Improved communication for issue related reports
• Meeting attendance and support internally and externally
• Support the Ford of Australia program inside the APA scope of work
Digital Campaign Manager Coastalwatch.com From January 2010 To October 2013
• Online advertising traffic management (Google DFP)
• Online sales system operation and reports (Google Sales Manager)
• Video advertising traffic management (TVN)
• Implementation and troubleshooting tags / trackers for ad servers
• Inventory monetization for video and display advertising through partners
• Social media campaign management on Facebook
• Participation in the marketing strategy and execution for internal campaigns
• Web analytics forecast & reports (Google Analytics, Nielsen, Webmaster Tools)
• Optimization of user experience and campaign results
• Coordinating a small team of designers and developers
Advertising Production Manager Surfing World Magazine From January 2010 To October 2013
• Offline production management for advertising on the magazines
• Digital campaign management (Google DFP) for display advertising
• Social media campaign management on Facebook
Marketing Coordinator Knowledge & Knowhow From March 2009 To January 2010
• Company website development, SEO and updates
• Managed SEM campaigns using Google AdWords, Bing and Sensis
• E-mail marketing production, execution and analysis
• Advertising production for publications
• Event coordination
• Planning and executing a marketing plan for the business
• Working with the executive and sales team to re-positioned the brand
• Developing newsletters, business cards, adverts, logos and the company website
• Planning, developing and measuring results for email marketing campaigns
Project Manager McCann Erickson From April 2008 To August 2008
• Coordinating the schedule, budgets and resources for the MasterCard’s ‘Priceless’ and Hewlett Packard’s ‘Compaq’ campaigns for the development of a series of seasonal micro-websites and display advertising pieces.
• Reporting on time, budget, resource allocation and progress of the projects to executives, accounting and stakeholders
• Outsource 3rd party resources when necessary
• Worked closely with art directors and information architects on planning, user experience and approvals
• Coordinating a medium sized team of web writers, designers, information architects and core technology professionals.
Marketing Coordinator Vista Seguros (Insurance) From April 2007 To August 2007
• Conducted market research and competition analysis;
• Coordinated promotional activities for company branding and public relations on the media;
• Participated in the development of new products and refinement of existing products life cycle;
• Designed new brochures and magazine advertisement;
• Updated the company website;
• Organized the company corporate events;
• Supported the company external sales teams located inside various local FIAT and Volkswagen dealers.
Account Manager Mkt Virtual From September 2004 To July 2006
• Prospecting and meeting with clients
• Selling online projects
• Negotiations and building relationships with clients
• Planning and managing projects under a portfolio inside and outside the company
• Acquiring accounts locally and around the region
• Working closely with the executive team on improving the prospecting of clients and optimizing the workflow inside the company for new projects
• Coordinating a small team of designers and developers.

Education

Qualification Field of Study Institution When?
Digital Marketing Cert Digital Comms ADMA From 2011 To 2011
Diploma Business Administration Williams Business College From 2009 To 2010
Google DFP Training Digital Comms Google HQ Sydney From 2010 To 2010
Bachelors Degree Advertising & Marketing Universidade Santa Cecilia From 2001 To 2004

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