Resume Details

Marketing / content marketing Request Contact Details Add to Shortlist

Summary of Experience

content development, marketing strategy, collateral development, social media, seo, AdWords, e-commerce, product development, organizing marketing, developing marketing plans, budget management, stakeholder management.

Employment Preferences

Salary Expectations: 50,000 To: 85,000 AUD Per Annum
Current Location: Melbourne, VIC, Australia
Desired Job Type(s): Full Time
Categories: Marketing
Willing to travel? Yes
Willing to relocate? Yes
Willing to relocate where? Australia, United States, Indonesia, Brazil, Cook Islands, Fiji, France, French Polynesia, Madagascar, Micronesia, Federated States of

Surfing Experience

Surf Craft: Alaia, Longboard, Shortboard, Standup Paddle Board
Years Experience:6
Last Surfed:2014

Work History

Job Title	Company	When?
marketing executive	RMIT University	From May 2010 To Current
Responsibilities Manage and execute online marketing programs for lead generation, brand awareness, conferences, web/online for new and existing products including production of text, brochures, websites, press releases, advertising and social media. Achievements - Raised RMIT Publishing’s international brand awareness by redeveloping marketing collateral, organising conferences and social media. - Developed and introduced online media products. - Created sustainable work relations with key industry partners. - Introduced successful content marketing strategies for the support, promotion of and lead generation of online products and services.
marketing executive	Thieme Meulenhoff Publishers	From September 2009 To November 2010
Responsibilities Managing strategic and operational marketing plans for online learning tools for TAFE-students. Achievements - Successful introduction of mixed media learning tool for students with learning disabilities. - Improved product brand of online learning tool by developing and managing a key user research based marketing campaign. - Successful repositioning product portfolio by developing an overall portfolio strategy. - Introduced SEO and SEM strategies for product portfolio.
marketing manager	RSM	From March 2008 To August 2009
Responsibilities Establishing a marketing & sales team and organize strategic and operational marketing of Open Programmes and Short Courses. Achievements - Established a marketing organization of 3 Marketing Executives, optimized for fast delivery of multimedia campaigns focussed on generating enrolments for the Open Programmes in Finance, Supply Chain, HR and Marketing. - Developed distinctive and consistent brand which is easily applied in off and online collateral. - Developed and implemented an online marketing strategy by creating a product website and online advertising. - Development and execution of marketing campaigns for Open Programmes for Executives resulting in 23% increase of enrolments for existing programme and extension of the existing product portfolio. - Successfully implemented Microsoft Dynamics CRM.

Education

Qualification	Field of Study	Institution	When?
Bachelor	Marketing & Info Management	Hogeschool van Amsterdam	From 1999 To 2002

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